Engagement Rate - Business concept of the day

Engagement Rate - Business concept of the day

Business Development

GlobalLinker Staff

GlobalLinker Staff

288 week ago — 1 min read

Definition: Engagement Rate is a measurement of likes, shares, comments or other interaction a particular piece of content receives.

Example: The SME boosted its ‘Engagement Rate’ on social media by creating original and relevant content as opposed to sharing what was already published everywhere.

 

Business Insight:  Visuals have the greatest effect on getting followers sharing and clicking your content. Posts with relevant visuals have the maximum views.

 

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